SFM Sprouts Farmers Market, Inc.

NASDAQ
$64.48

Sprouts Farmers Market, Inc. (SFM) Insider Activity

What the officers, directors and large holders did with their own shares. Only open-market purchases and sales count toward the totals — grants, option exercises and shares withheld for tax are compensation mechanics, not decisions, and they're listed separately below.

Insider signal In line Selling ran below SFM's own trailing one-year pace, with 84% of sale value under a prearranged plan.
Cluster activity 0 buyers in the last 30 days 0 buyers in the last 90 days 3 sellers in the last 90 days
Insiders buying
0
0 transactions
Insiders selling
5
12 transactions
Purchases
$0
0 shares
Sales
$8.7M
102,139 shares
Net activity
-$8.7M
purchases less sales

How much of that selling was preplanned? 84% planned / 16% discretionary

10b5-1 plan sales $7.3M 8 transactions · 86,306 shares
Discretionary sales $1.4M 4 transactions · 15,833 shares

Largest single sale: $1.1M.

Where they traded

Buy Sell Dot area is proportional to transaction value.

Last open-market purchase: March 10, 2026 , by Blum Kristen E .

Recent open-market activity

Date Insider Role Action Shares Price Value Held after
Hamilton Dustin Chief Stores Officer Sell 292 $80.36 $23.5K 16,081 −1.8% of holding
Sinclair Jack Chief Executive Officer Sell 10b5-1 10,788 $78.25 $844.1K 269,980 −3.8% of holding
Sinclair Jack Chief Executive Officer Sell 10b5-1 10,788 $82.66 $891.7K 269,980 −3.8% of holding
O'Leary Joseph D Director Sell 2,597 $82.57 $214.4K 14,710 −15% of holding
Sinclair Jack Chief Executive Officer Sell 10b5-1 10,788 $86.80 $936.4K 269,980 −3.8% of holding
Sinclair Jack Chief Executive Officer Sell 10b5-1 10,788 $89.34 $963.8K 269,980 −3.8% of holding
Sinclair Jack Chief Executive Officer Sell 10b5-1 10,788 $84.87 $915.6K 269,980 −3.8% of holding
Sinclair Jack Chief Executive Officer Sell 10b5-1 10,788 $87.41 $943.0K 269,980 −3.8% of holding
Konat Nicholas President & COO Sell 12,538 $87.90 $1.1M 66,119 −15.9% of holding
Sinclair Jack Chief Executive Officer Sell 10b5-1 10,788 $86.92 $937.7K 269,980 −3.8% of holding
Sinclair Jack Chief Executive Officer Sell 10b5-1 10,790 $82.04 $885.3K 269,980 −3.8% of holding
Lombardi Brandon F. Chief Legal Officer Sell 406 $82.04 $33.3K 6,801 −5.6% of holding

Form 4s are due within two business days of a transaction, so this is close to real time — unlike the quarterly 13F data on the Institutional tab. A single large sale often reflects a prearranged 10b5-1 plan rather than a fresh view, so read a pattern of sales rather than any one of them.